Musk stepping down as Twitter CEO

NBCUniversal’s Linda Yaccarino Is in Talks to Become Twitter CEO
Twitter owner Elon Musk said earlier he had picked a new chief executive, without naming the person

NBCUniversal’s head of advertising, Linda Yaccarino, is in talks to become the new CEO of Twitter, according to people familiar with the situation.
Ms. Yaccarino, chairman of global advertising and partnerships at NBCU, has been with NBCU for more than a decade, where she has been an industry advocate for finding better ways to measure the effectiveness of advertising. As head of NBCU’s advertising sales, she was key in the launch of the company’s ad-supported Peacock streaming service.
Elon Musk, Twitter’s owner, said in a tweet Thursday that he had hired a new CEO, but didn’t say who it was. “She will be starting in ~6 weeks!” Mr. Musk said in the tweet.
His announcement came days before one of the biggest events of the year for NBCU, the company’s annual pitch event for advertisers, known as the upfront, which is scheduled for Monday in New York.

www.wsj.com/articles/linda-yaccarino-in-talks-new-twitter-ceo-elon-musk-7a006bb5